Where Remarkable Content Meets Buyers

Our content marketing playbook ensures you're getting found everywhere by your target buying teams.  Our subscription model ensures you get guaranteed results with a predictable budget.

Content Marketing Strategy A Comprehensive Guide - 2021

A beginner's guide to learn content marketing strategy for the complex sale.  You'll learn what Google really cares about and the critical interactions between quality content, paid traffic, and organic traffic to generate revenue and gain credibility with your target buyers.

content marketing strategy

B2B Content Marketing Strategy & Implementation

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  • Plan and implement a complete B2B content marketing strategy to generate more leads and revenue
  • Full service offering
  • Monthly subscription model

Content Syndication & Demand Generation

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  • Over 2 million B2B buyers in our audience to reach any target you need
  • We plan, implement and manage the full campaign cycle for you
  • ABM & Intent data included in service

Content Writing & Production

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  • Subject expert copy, creative & production for written, audio & visual content
  • Authoritative, 'best effort' content that Google prioritizes
  • Technical SEO optimization to make the difference between 1st page and lower-ranking pages

Social Media Content Creation and Management

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  • Plan and implement a complete B2B content marketing strategy to generate more leads and revenue
  • Full service offering
  • Monthly subscription model

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B2B Content Marketing Strategy 2021 – A Step-by-Step Guide

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Top 8 Content Marketing Trends 2021

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Your Content Strategy Playbook

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Content Ideas
and
Keywords

Align your content with what your buyers are searching for

Onsite, on page organization and technical SEO

Onsite, on page
organization and technical SEO

Publish content with a strategy and purpose and make sure you're optimized to get found

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Promotion, syndication
& repurposing

Be where your buyers do research and be found everywhere

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Objectives Key results (OKRs) Custom Google Analytics Tracking

Every business is different.  Set up custom measurement to manage for success

#TheBloomKingWay

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Fun, Engaging, Educational, Interactive content

We'll put in place an intake system that grabs your target buyers attention early, and engages them with interactive white papers, assessments, quizzes and polls. Interactive content is at the center of what we do.

Innovative lead capture system

Reduce bailout and friction by embedding the lead capture into the content itself. Called 'soft-gating' it's the best way to ensure the right buyers are interacting with your content ideas.

Don't stop at a single lead

For the complex sale, there are always more people working with your 'lead'. Today, there are ways to discover buying committees and influence and engage them before anyone on your team picks up the phone to call.

Align Your Goals for Engagement with our subscription model

Your goal is to engage buyers, not leads. You get so much more with a BloomKing subscription than a lead. You get a process to discover buying teams, approach them with interactive content, which allows you to learn about exactly what they are looking for, before you ever make contact.

Same CPL Budget, Same Marketing Ops Process.

You don't need to find new budget or worry about how the buyers will be integrated into your process under our subscription model. We can work with you to transfer converted buyers according to your current marketing ops process.

I Want More Buyers

Do you want a reliable flow of high quality leads to delight your sales team? We can help.

Accelerate your buying process through the consistent flow of quality leads backed by interactive content, innovative lead capture tactics, and multi-channel promotion

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